Prasetiyawan, A., and C. Sabana. “PENGARUH BRAND IMAGE, DIFERENSIASI PRODUK, DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN: DELIZIA BAKERY AND CAKE DI KABUPATEN BATANG”. Journal of Accounting and Management’s Student, vol. 1, no. 1, Jan. 2024, https://journals.unikal.ac.id/index.php/jams/article/view/91.